Joico K-PAK Daily Clarifying Shampoo for Damaged Hair with Keratin & Guajava Fruit Extract

From the manufacturer, this deeply purifying shampoo, the K-PAK CLARIFYING SHAMPOO, is designed to remove the impurities and dulling build-up caused by hair styling products, chlorine, hard water, and pollutants, without stripping away health and luster. When hair needs a detox, this unique formula dives deep, leaving behind moisture, shine, and a smooth-slip feel.

Directions: Apply to wet hair and leave in 2-5 minutes. Rinse. Rebuilds and re-fortifies damaged hair.

HERE'S WHY YOU'LL LOVE IT: Whether the culprit is over-zealous heat styling, chemical processing, or harsh environmental factors, even brittle and lifeless locks make a glorious comeback. This shampoo repairs years of visible damage, boosts shine, and improves elasticity and manageability.

Will the products help protect against flat-iron damage? Absolutely! K-PAK safeguards against damage, dryness, and dullness, whether the culprit is over-zealous heat styling, chemical processing, or even harsh environmental factors.

Will the Clarifying Shampoo strip my hair color? Nope! Our color-safe formula delves deep to remove product residue, excess oil, and impurities that can dull your hair's luster and weigh it down—without stripping away shine and slip, or diminishing your shade's vibrancy.

Do you have a deep-conditioning treatment that won't weigh down my fine hair? Many intensive treatments come on strong, but our Liquid Reconstructor deeply nourishes hair with a super-light, spray-on formula that won't weigh fine, fragile strands down.

My hair is fried from too heavy highlighting. Which product is right for me? K-PAK Hydrator is a thirst-quenching treatment that delivers intense and immediate hydration to parched, overprocessed strands—making it ideal for your dry, damaged hair.

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